"Genie Toys has been a great partner to Fisher-Price, consistently bringing us break-frame innovations that take toys to the next level."
Stan Clutton, Fisher-Price
"Genie Toys is consistently one of the top toy and game invention groups in the industry. A leader in the field of toy invention."
Benjamin Dermer, Spin Master
Welcome to Genie Toys plc
Genie Toys is a British company that specialises in the creation and development of toys and games. Working with the world’s major toy companies we either license or manufacture concepts according to our customers’ needs. Our aim is to produce highly innovative, quality toys and games with lasting appeal.